If you’re looking at Google’s AdSenseprogram you’re surely asking yourself how much you could make from such a
program, and you probably think you can’t make as much as you can from
traditional advertising schemes.
Google, of course, keeps a great deal of secrecy
regarding how much AdWords advertisers pay per each click directed to their
site and the same applies for how much AdSense banner holders make from their
websites.
While there’s nothing official, rumors circulate
around the Internet concerning the amount of cash a website can earn by using
AdSense. And many people (illegally) disclose how much they have been making
with AdSense. There are stories of people raising over one thousand dollars per
month using AdSense.
There are also stories of people exceeding
$100,000.00 per month but it’s a bit hard to believe such stories. The truth to
the matter is that if you have a small website and you just want it to support
itself, and don’t wish to reach your pocket for its maintenance costs you can
probably do this with AdSense.
AdSense is also very good for people who host a
lot of pages. Even if the said pages don’t generate a lot of traffic
individually, every click counts and you can earn up with a lot of money by
doing this. And that just goes to prove that sometimes quantity matters nearly
as much as quality.
There’s no telling how much money you’re going to
make by using Google’s AdSense but you can sort of tell for yourself, before
actually starting, by taking a few things into consideration.
First, is the amount of visits you get every day.
While there’s no way to estimate precisely on this, you can generally make a
safe assumption that if you have a lot of clicks per day you’ll be making good
money.
Also, this depends on what exactly your site is
about. If your site is about anything popular (music, sex, whatever) you’re
bound to get a lot of banner clicks. These have a coefficient associated with
them, called the CTR (click through ratio).
Basically, what it translates to is that if a
large proportion of your site’s visitors click the ads you’ll be making more
money. And the best way to do this is to have some popular content in your
site, ensuring the links direct users towards popular items as well.
Then of course, there’s the position and number of
ads on your website. While you don’t want to overdo it, having many links will
undoubtedly generate more income for you as a webmaster. Do not however
believe, that if you just add a lot of ads in an important portion of your
site, visitors could always just skip them (and be assured that many do just
that).
There’s something between an art and a science to
positioning your ads. People generally look in certain places and never look in
others, and knowing this a website author and/or webmaster can do a great deal
of things to increase his earnings with AdSense.
All in all, the amount of money you make with
AdSense depends on many factors. But if you have a site with interesting
contents and/or many pages, and if you see a constantly large amount of traffic
every day, you can bet you’ll be making a lot of money with AdSense.
Even if you aren’t in the above categories,
AdSense is still worth using because there’s very little hassle in setting it
up, and many times it can help financially support the site, whilst being a
nice bonus to get through the post at the end of the month.
